He regularly purchases Kerrang! Magazine or RockSound and goes to alot of concerts such as Lower Than Atlantis, You Me At Six, All Time Low, While She Sleeps and Bring Me The Horizon.
He goes to festivals such as Hevy Festival and Dowload.
He would be looking for a magazine which does not only focus on the front man of a magazine, but all of the band and would have them all on the cover and featured in the magazine.
He would be prepared to pay £3 for a weekly magazine, but £5 for a monthly magazine.
He prefers messy layouts to clean and simple, he wants to be able to know exactly what he is buying and what he shall be reading about.
Having looked at UKTribes he could be seen as a MetalHead/ Scene Kid/ Emo. My reader likes clothing such as Drop Dead, Cheer Up and Down But Not Out. This is mainly because the owners of the brands are artists which he likes, such as Bring Me The Horizon or You Me At Six.
Clothing he likes and wears, how he purchases mucis ie downloads, cds etc
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